Lead magnet
Give away a guide, file or resource in exchange for an email address.
Step by step
- 1
In Editor, open Add section → Forms → Lead magnet (Pro). Replace the image and edit the title and description on the page; use the image-side control in the section toolbar to put the image left or right.
- 2
Open the section settings. On the Fields tab choose which extra fields (name, phone, company, website) are shown and required, and edit the button label and helper text. Email is always required.
- 3
On the Content tab upload files (up to 50 MB each) and write the access content and thank-you message, the same way as Shop product content. Save.
- 4
Publish the site and test it with your own email. After submitting, visitors land on the "Your content is ready" page, the same delivery page Shop buyers see. Leads appear in Dashboard → Submissions → Lead magnet.
Good to know
The content stays private until someone submits the form. Access lasts 7 days and download links expire after a few minutes; anyone opening the link without access sees a normal Page not found page.
In Settings → Notifications you can turn on an email to you for every new lead and a separate email to the visitor with an Open your content button.
Requesting a lead magnet is not a newsletter sign-up. Visitors are never added to a mailing list automatically.
Uploaded files count towards your media storage. Lead magnet is a Pro section, so it shows on your live site only with Pro.
